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Report: Cosmetic service provider Idealbild prepares IPO | The business of beauty

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Ideal Image, which offers services such as laser hair removal, botox, and skin lifting, is considering an IPO in the United States, according to people with expertise.

The firm, majority-owned by private equity firm L Catterton, is working with advisors in the run-up to a possible public listing that could happen later this year, the people said. A decision on when to launch the company has not yet been finalized.

L Catterton, TPG Growth and Ideal Image declined to comment.

Headquartered in Tampa, Florida and headed by CEO David Prokupek, Ideal Image describes itself as the top aesthetic brand in North America. It offers virtual consultations and in-person treatments, including some for anti-aging and body sculpting. It operates in states like California, New York, and Arizona, as well as Canada, as its website shows.

In May, TPG Growth announced that it had acquired a significant minority stake. “Ideal Image’s unique teleconsultation experience and broad point-of-care offering have proven incredibly good with customers,” said Heather Smith Thorne, a TPG Growth partner, at the time.

European Wax Center Inc., a wax services company backed by investment firm General Atlantic, went public in August and has seen its shares rise more than 60 percent since its debut.

By Gillian Tan

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