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David Koma on dressing the world’s most famous women

The fact that Koma is a tennis fan made it all the more meaningful. “It was funny because my dad really wanted me to be a tennis player. And I thought, that's not going to happen. So he allowed me to do art. When that happened, I called him and asked, “Does it count that I won?” [fashion] Grand Slam?'”

Koma has great respect for stylists, the architects of these celebrity looks. “There are so many publicists, so many opinions. It’s not an easy job being a stylist,” he says. “You have to gain the trust of the celebrity and then convince the designers to be bold and be part of your vision.”

Each look is the result of a larger team effort: “Of course the dress is one thing, then the stylist, then that synergy between stylist, hair and makeup and the relevance of the message and the pizzazz – everything has to come together.” It should be a successful one “It'll be a 'moment' on the red carpet,” he says. “Maybe the same dress on the same girl wouldn't be as great if it was a month before or after, but some manage to be super relevant in that moment and have the best team to pull it off.”

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