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Pulse Asia: TV is still the top news source for Filipinos

Xave Gregorio – Philstar.com

October 12, 2021 | 12:43 pm

MANILA, Philippines – Television remains the premier source of government and political news of Filipinos, dwarfing that of the radio, internet and newspapers.

According to a poll by Pulse Asia in September, 91% of Filipinos get their political news from TV, while 49% said they got it from the radio, 48% said they got it online and only 3% said they got it obtain from newspapers.

Of the 91% who said they got their news on television, 82% said they got it on national television, while 25% said they got it on local television.

Most of those who said they got their news from the radio got it from the local radio, while most of those who got their news online got it from Facebook.

37% of the respondents stated that they had received messages from family and relatives, 25% stated that they had received them from friends and acquaintances.

TV is declining, Facebook dominates Pinoy’s Internet

Despite the continued dominance of television, it has seen a three point drop in the past 10 months, while radio and internet have seen steady increases over the same period.

About 63% of Filipinos use the internet, the survey found, with 59% of them accessing it more than once a day.

Almost all of them said they used the internet to access social media, while only 41% said they used it to consume news about the government and 24% said they consume news about the elections.

Facebook remains the leading social media platform in the Philippines, with 99% of Filipinos saying they have an account. This is followed by YouTube (57%), TikTok (17%), Instagram (14%) and Twitter (8%).

Facebook’s messaging platform Messenger is also the most widely used messaging application in the country, with 98% of Filipinos using it, overshadowing Viber (5%), WhatsApp (2%), Telegram (2%), WeChat (1st %), Hangouts (0.3%), Signal (0.1%) and Line (0.03%).

Most Filipinos use messaging apps to talk to family and friends, but their conversations barely touch politics, the survey found.

Pulse Asia said they interviewed 2,400 adults aged 18 and over for this survey, which has a margin of error of ± 2% at a confidence level of 95%.

The Digital News Report 2021, published by Reuters Institute earlier this year, found that 87% of Filipinos reported receiving their news online, and 72% also reported receiving their news through social media. Of those surveyed in this study, 61% said they received news through television and 16% said they received it through newspapers.

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