The power of big data is revealed through two books that cover a Cold War version of Cambridge Analytica that helped John F. Kennedy vote – and how modern social media can manipulate voices today
technology
October 21, 2020
By
John F. Kennedy fights in Mayville, Wisconsin in March 1960
Stan Wayman / The Collection of Life Images via Getty Images
In September 2016, Alexander Nix, CEO of Cambridge Analytica, told an audience in New York about the power of big data in global elections. Know the personality of the people you are targeting and "you can nuanced your messages to get a more effective response" with …
You may also like
New Bariatric Portion Plate Helps Bariatric Patients Reach Their Goals
2021 preview: how soon will a Covid-19 vaccine normalize life?
Official British statisticians had concerns about the trend in the Covid-19 poll
NASA’s probe on Mars may feel the ground shake when rovers land in 2021
International Study Shows This Brain Supplement Reverses Years of Mental Decline and May Also Reduce the Risk of Dementia