The digital content agency Little Dot Sport takes over the social media channel management and the asset creation contract of the Rebel team from motorsport star Ferdinand Habsburg (picture above).
Little Dot Sport entered a competition to win the six-month contract, which will see Little Dot Sport manage the Rebel Team’s Instagram and Twitter channels, with the goal of driving brand awareness and fan engagement.
The partnership will leverage Little Dot Sport’s digital expertise, including content optimization, content strategy development and execution, and the creation of “evergreen” assets.
Little Dot Sport’s mission is to reinforce the Rebel Team’s social identity, communicate its mission and build its social community ahead of the team’s official start in June at the 24 Hours of Le Mans.
Ferdinand Habsburg, Founder of Rebel Team, said: “We see in Little Dot Sport a partner who strongly understands the role of community in sport. Their impressive and diverse experience gives us great confidence as we continue to offer motorsport fans the long-awaited seat at the table.”
Little Dot Sport Director Robbie Spargo added: “It’s great to be working with such a like-minded organization, driven by a fan-first approach. This is a very exciting year for the Rebel team and we very much look forward to playing a part in their journey as we seek to maximize opportunities, delight fans and drive growth.”
The Rebel Team joins Little Dot Sport’s roster of over 30 regular customers including Formula E, The England & Wales Cricket Board, The FA, Premiership Rugby, Eurosport, Serie A and most recently The LTA, The Ocean Race, Ascot Racecourse , The Scotland National Team, West Ham United Football Club and Guild Esports.
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