LONDON, March 12, 2024 /PRNewswire/ — KORE, the leading provider of partner, fan and business intelligence solutions for the sports and entertainment industries, is pleased to announce Bristol Sport Ltd. to announce as the latest UK client to adopt the sponsorship and partner engagement platform.
This milestone underscores KORE's commitment to providing cutting-edge solutions to sports organizations worldwide.
“Introducing KORE’s sponsorship platform was a natural evolution,” said Sarah Farrar, commercial director of Bristol Sport.
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This is a direct result of KORE's recent acquisition of digital marketing solutions provider Sports Alliance, as Bristol Sport has enjoyed a successful partnership with Sports Alliance since 2015, using a data-driven approach to engage fans and develop insights.
Bristol Sport is a multi-sport organization consisting of five professional teams – Bristol City men's and women's football, Bristol Bears men's and women's rugby and Bristol Flyers men's basketball. The group was founded by Stephen Lansdown CBE in 2012 to encourage participation in sports Bristol and the larger communities.
In 2023 Bristol Sport Ltd. recognized recognized the need for a new approach to sponsorship management and integrated KORE's sponsorship and partner engagement platform into its operations. This strategic move demonstrates the organization's commitment to remaining at the forefront of sports technology and leveraging and building on its existing data-driven insights to enhance its sponsorship strategies.
“Bristol Sport’s group model is unique in the UK. “Our goal is to transition to a more data-driven operation, and the launch of KORE’s sponsorship and partner engagement platform was a natural progression as we strive to streamline our sponsorship processes and maximize revenue potential,” the commercial said Director of Bristol Sport, Sarah Farrar.
Matt Robertssaid KORE’s Sr. Director of Customer Strategy & Success (EMEA): “Bristol Sport Ltd. will use the sponsorship and partner engagement platform as a single source of information for all of its assets, price lists, contracts and payments. This partnership will not only improve their sponsorship management, but also enable them to sell more sponsorships and contribute significantly to their overall success.”
This collaboration between KORE and Bristol Sport Ltd. is a testament to the transformative power of data-driven solutions to optimize outcomes and streamline business processes, and both parties look forward to further expanding and expanding the partnership.
About Bristol Sport:
Bristol Sport Ltd. Founded in 2012, it is recognized as a leading force in the sports industry with a commitment to excellence and innovation. As part of the stable of sports companies owned by Stephen Lansdown CBE, Bristol Sport has made significant progress in increasing access to professional sport and encouraging participation across different age and ability levels. Since its inception, Bristol Sport has grown into a dynamic conglomerate comprising five teams across professional football, rugby and basketball. Notably, the company officially opened its headquarters at Ashton Gate Stadium in 2014, cementing its presence in the sporting landscape.
About KORE:
KORE is the world's leading provider of engagement marketing solutions. More than 900 brands, venues and sports organizations trust KORE's tools and platform as a source of truth to manage assets and measure the impact of partnerships with real-time insights across all channels.
Through sponsorship management and valuation, ticketing and fan engagement, and data management and analytics, KORE's two-sided network unites corporate sponsors, sponsorship properties and their fans with solutions that help improve the fan experience, make smarter decisions and marketing and operations to enable teams to spend time where it matters. Learn more at KORESoftware.com or follow us on LinkedIn or Twitter.
SOURCE KORE
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