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Fox News Digital tops CNN in key categories, finishing July as the top news brand

Headlines in the media on August 19th

On the media news today, Biden is facing a violent backlash for avoiding questions about Afghanistan after the speech

Fox News Digital led CNN in multiplatform minutes and multiplatform views in July and was named the # 1 news brand by Comscore.

Americans flocked to Fox News Digital for the latest information and analysis as it had nearly 1.6 billion multiplatform views and approximately 3.4 billion total multiplatform minutes.

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Americans flocked to Fox News Digital in July for the latest information and analysis.
(iStock)

Fox News Digital has now led CNN in multiplatform minutes for five straight months, outperforming a host of other brands, including digital offerings from NBC News. ABC News, CBS News, Washington Post, The New York Times, HuffPost, Reuters, and USA Today.

Fox News Digital has an emphasis on breaking news, original coverage, extraordinary features, dynamic opinion content, exclusive interviews and videos on key segments of the Fox News Channel. It served nearly 89 million unique visitors and the Fox News mobile app served nearly 6.9 million unique visitors. The Fox News app has now beaten CNNs in the category for three months in a row.

July also marked the 83rd straight month that Fox News was the most engaged brand on Facebook, Twitter and Instagram, with over 40 million total social media interactions.

Fox News ended July with over 18 million Facebook interactions and over 21 million on Instagram to be the top news brand according to Socialbakers. Additionally, Fox News garnered over 253 million YouTube video views to land in the coveted category as the top news agency.

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Fox News’ YouTube content saw video views increase by 25 percent compared to 2020. In addition, Fox Business led all business competitors in the category with over 26 million views.

Fox Business ended the month with a total of 111 million multiplatform views and 197 million total multiplatform minutes, up from the previous month in both categories. Fox Business has now topped Forbes.com in multiplatform minutes for 10 consecutive months, ending July with 19.7 million multiplatform unique visitors for the month.

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