By providing liquidity to buyers and sellers of digital media, OAREX reduces payment wait time and offers flexible financing to support growth
A billion dollars in transactions processed…is a testament to the efficiency of our operations team. It shows that our commitment to our customers remains paramount.”
—Taylor Haddix, COO at OAREX
CLEVELAND, OHIO, UNITED STATES, Aug. 10, 2022 /EINPresswire.com/ — OAREX, the provider of fast and flexible financing for digital media companies, announced today that the company has finished processing more than 18,000 transactions in the second quarter of 2022 has reached a major milestone totaling $1 billion. This milestone highlights the continuing and increasing need for rapid financing in the digital advertising space.
For buyers and sellers of digital media, OAREX solves one of their biggest problems – the long wait to receive digital ad payments. As the industry leader in rapid funding, OAREX reduces wait time by providing digital media and advertising companies with on-demand funds and access to instant liquidity. These funds allow companies to focus on growth and scale while maintaining equity.
Depending on where digital media companies are within the fragmented ecosystem (agencies, DSPs/SSPs, networks, exchanges, publishers, etc.), they have to wait between N30 and N120 days to get paid by their demand partners. The extended wait limits a company’s cash flow and its ability to reinvest those dollars.
In fact, digital media buyers and sellers know that waiting for payouts can hamper a company’s ability to focus on sustained growth and execute scaling strategies. However, OAREX users can trade their bills and get paid in advance. By trading future digital payouts and receiving same-day cash, they free up the equity tied up in their bills and can reinvest it.
When companies get these quick funds, they can use them for growth strategies like scaling an advertising campaign. By reinvesting the funds and using the same dollar repeatedly, the company can increase the total return on advertising spend (ROAS).
Commenting on the milestone, Taylor Haddix, Chief Operations Officer of OAREX, “We pride ourselves on our speed and flexibility, which is why our customers continue to excel and our retention rates exceed industry standards.” Haddix continued, “One billion dollars in processed Transactions is a volume that speaks for itself and is a testament to the efficiency of our operations team. It shows that our commitment to our customers remains paramount and we look forward to continuing to help them grow.”
Due to the capital-intensive nature of the industry, access to such pools of liquidity is a crucial component for a fast-growing digital media company to sustain growth.
Taylor continued, “With interest rates rising and stock market uncertainty mounting, many media buyers and sellers are turning to us because they need a flexible financing partner to work with them to meet their growth needs in a stressed economy. ”
Whether media buyers and sellers need working capital to cover overheads or cash to buy traffic and grow revenue, OAREX is the fast and flexible solution that can help.
About OAREX Capital Markets, Inc.
OAREX, the Online Ad Revenue Exchange, operates a digital revenue exchange where digital media companies can now exchange future revenue payouts for capital. Founded in 2013, OAREX has grown to become a global leader in financing for digital media companies. The East West Bank’s investment in OAREX is a testament to their model and the digital media industry at large. See oarex.com for more information or visit go.oarex.com to open an account.
Jen Crompton
WIT strategy
+1 609.870.0795
email us here
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