Bundle, a cash and crypto social trading platform, today announced the launch of its web application.
With the needs of its users in mind, on April 23, 2020, Bundle launched the first version of its mobile app, which over the years has grown into one of the easiest crypto trading platforms in Africa. Starting with just 3 assets when it first launched, it has now grown to over 80 assets and over 700,000 users in Nigeria and Ghana.
Despite regulatory reluctance, Bundle was able to address the needs of its user base by integrating Cashlink, a P2P payments platform that served as a gateway for crypto-to-cash transfers. With over a million transactions within the first 7 months, Cashlink’s success can be attributed to the escrow system, which mitigates fraud from both sides of the transaction.
Aiming to help users mitigate losses during a crypto bear market, they have developed simple tools to help users by releasing Bundle Leveraged Tokens (BLVTs) series that give users the ability to leverage holding on to a cryptocurrency that can either multiply loss or increase profit is an asset.
In order to promote the wider acceptance of cryptocurrencies and to further reassure people, trading should be as easy and convenient as possible for all people.
This means that crypto services should be offered on multiple platforms, taking into account all users and not just a few,” says CEO Emmanuel Babalola.
As Bundle continues to grow, the need to evolve towards its original mission – a social finance app that makes crypto accessible to everyone – becomes relevant.
Bundle will be expanding across the continent this quarter, marking the first step in the right direction alongside implementations to transform into a social finance product.
Regarding the multiple scam accounts on social media platforms, Bundle stated that they are working hand-in-hand with their risk and compliance team to remove these phishing accounts.
They will also release a 2FA security feature to further protect their users. Bundle users are asked to ensure that all dealings on Twitter and Instagram are done under their official names. They would not ask you to click any link or share your OTP with them.
Regarding the app’s ongoing downtime, Bundle published a letter from their CEO in a blog post, in which they highlighted the cause of the issue, the actions taken, and their hope of restoring their users’ trust in the app.
Looking ahead to celebrating its second anniversary, Bundle has reinforced its promise of customer centricity by offering its users an optional way to trade with its newly released web app.
The web app offers both existing and new users an alternative way to explore their curiosities on the go.
Visitors to the site can also learn about and keep up to date with the latest news from Bundle via the blog. The new site also teases the launch of Bundle Futures.
More about bundles
Bundle is a Binance portfolio company that aims to make crypto accessible to everyone. The social trading app is dedicated to making crypto trading as easy as possible.
This is achieved through fun, educational, social and exciting content that promotes crypto trading.
Bundle’s mobile social trading app is available for Android or iOS
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