W-Sport, the 24/7 women's sports channel, has launched in France under an agreement with broadband operator Free.
Confirmed:
- Viewers can watch live football from the Women's Super League (WSL), the Frauen Bundesliga, the Serie A Femminile and the Swedish Damallsvenskan
- Women's Volleyball Bundesliga, Super League Triathlon and Pac-12 action available on channel
- W-Sport also broadcasts selected live events in hockey, netball, tennis, athletics and boxing
Context:
W-Sport launched in September 2021 and was founded by former Setanta executives Michael O'Rourke and Kelly Butler. The channel offers a mix of live and delayed coverage of events across various sports as well as magazine programs and documentaries and has already secured distribution deals in Belgium, Portugal, the Netherlands, Malaysia and Indonesia in 2023. W-Sport is also available in more than 30 territories in sub-Saharan Africa.
Comment:
Kelly Butler, managing director of W-Sport, said: “The launch of our channel in one of the largest territories in Europe, particularly in the native language, is a milestone for the development of W-Sport. In 2023, women's sport has experienced exceptional momentum worldwide and W-Sport continues to grow in parallel – with Free in France we are taking another step forward.”
Next comes:
W-Sport is broadcast in French on the basic freebox level on channel number 62.
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