ARCH MOTORCYCLE OFFICIALLY INTRODUCES NEW 1s MODEL
The 1s takes influence from cruiser and street sport riding to deliver a unique motorcycle experience that defies industry categorization
LOS ANGELES, CALIFORNIA. October 13, 2022 – ARCH Motorcycle, the Los Angeles-based production custom motorcycle company co-founded by Gard Hollinger and Keanu Reeves, today announced the official launch of its new ARCH 1s model. The 1s represents an evolution that is helping to define industry categories in the motorcycle world by blending ARCH’s unique performance cruiser formula with an aggressive riding position to create a sport cruiser.
The ARCH 1s is ARCH’s official second offering (after the acclaimed KRGT-1 model) and the company’s first production motorcycle with a single-arm swingarm. It also introduces new center controls for a more aggressive riding position and handling, and features the high-torque 124cc ARCH/S & SV twin downdraft fuel-injected engine, complemented by an ARCH-designed exhaust system and carbon fiber fuel cell integrated into the air intake – and filter system.
Arch Motorcycle’s new 1s “Sport Cruiser” left rear view showing the rear suspension and single sided swingarm. Photo courtesy of Arch Motorcycle.
“We are very excited to officially launch the new ARCH 1s. We believe that with the help of our entire team and many great partners, we have created something truly special for riders to experience and are proud to finally see it on the road,” said Gard Hollinger, Co-Founder and Design Director of ARCH Motorcycle. “The 1s beautifully blends American cruiser-inspired elegance and race-inspired performance – a concept we have worked to develop, build, test, refine and deliver since its initial unveiling. I am proud and honored that we have this opportunity to share the new 1s model with the world.”
Keanu Reeves, ARCH co-founder added: “We just celebrated our 10th anniversary as a company last year, but it feels like just yesterday that I had the idea of starting a motorcycle company with Gard , put forward. It’s incredible to see how far we’ve come in such a short time – from the amazing response of the KRGT-1 to the new 1s as our second model. And that is a true testament to our talented design and build teams and their ability to produce something that fulfills ARCH’s ambitions of what a motorcycle company can bring in terms of architecture, style, elegance and overall experience.”
The ARCH experience encompasses a bespoke, handcrafted approach to the entire motorcycle range. All owners are met directly to ensure their bike’s design and ergonomics are adjusted accordingly.
Orders for the new ARCH 1 are available now to riders nationwide, priced at $128,000 per build. For inquiries please visit: www.archmotorcycle.com/contact.
For more information on the new ARCH 1s and ARCH Motorcycle’s bespoke production motorcycle range, visit www.archmotorcycle.com.
ABOUT ARCH MOTORCYCLE
ARCH Motorcycle is a boutique manufacturer co-founded by Gard Hollinger and Keanu Reeves that creates custom, production motorcycles from its state-of-the-art Los Angeles-area facility. ARCH creates over 200 unique parts in-house, copyrighted for the currently available ARCH KRGT-1 and ARCH 1s, as well as the upcoming ARCH Method 143 model. Designer and builder Gard Hollinger oversees an experienced team of dedicated craftsmen who hand assemble each unit to meet their customers’ ergonomic and aesthetic preferences. ARCH Motorcycle offers an unparalleled riding and ownership experience through an obsession for innovative design, technical excellence and dedication to the rider.
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