Last updated: May 8, 2024
Pensioners in Beihai Park in Beijing. (IMAGO / Newscom World)
Beijing wants to turn the problem of aging into a virtue and create wealth and innovation with the so-called silver economy. Foreign companies are also welcome in this growth market.
China's population is getting older. This represents a challenge for economic growth and social systems. The state now wants to make a virtue out of necessity and is increasingly relying on the so-called silver economy (银色经济). It offers Goods and services specifically for older people and ideally involves the best agers as stakeholders – according to the motto: Older people understand the needs of other older people best.
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